...I really like the spirit of tech innovation that Advanced Bionics has had.
At Advanced Bionics, we look forward to collaborating with the news media. This newsroom is your one-stop spot to:
If you’re a member of the news media and working on a deadline, please contact our media relations representative below. They manage local, regional, national, and international media inquiries, and will answer questions about our company and products. They will also locate a media resource spokesperson, should you desire.
MEDIA CONTACT
March 1, 2023
In 1993, there were only 623 internet websites. Nelson Mandela won the Nobel Peace Prize and the European Union was founded in Maastricht, Netherlands. In the United States, the average gallon of gas was $1.16.
Also in 1993, an physicist, inventor, serial entrepreneur, and philanthropist named Alfred Mann founded Advanced Bionics on the outskirts of Los Angeles, California. Since then, AB has created new opportunities for individuals with hearing loss—allowing them to form powerful connections and to live a life without limitations thanks to cochlear implants.
About Advanced Bionics
Advanced Bionics is a global leader in developing hearing solutions for individuals with severe-to-profound hearing loss who no longer benefit from hearing aids. Founded in 1993 and a subsidiary of the Sonova Group since 2009, AB develops cutting-edge cochlear implant technology that allows recipients to hear their best. AB joined Phonak as part of the Sonova Group of companies and began a collaboration unlike any other in the industry. Since then, the innovation leaders in cochlear implants and hearing aids have continuously combined technologies to deliver new, unequalled hearing solutions. With sales in more than 50 countries and a proven track record for developing high-performing, state-of-the-art products, AB’s talented worldwide group of technologists and professionals are driven to engage with patients and professionals, work with integrity, and stay firmly committed to the best possible performance.
Media Contact
Advanced Bionics LLC
Email: Media.Relations@advancedbionics.com
October 17, 2022
Advanced Bionics illustrates how life with a cochlear implant can help people with hearing loss connect with their loved ones.
VALENCIA, CA, USA, October 17, 2022 – Advanced Bionics, a global leader in cochlear implant technology, launches an emotional patient ‘connection’ campaign. Following the successful launch of their Naída CI Marvel for adults and Sky CI Marvel for children in 2020, this new campaign is designed to highlight the human truth that our lives are enriched and fulfilled by deep and meaningful connections with those around us, and that sound enables those connections.
‘The MOMENT’ campaign showcases people who hear with Advanced Bionics cochlear implants and their families. This is the first time Advanced Bionics, or any hearing company, has presented real, emotional human stories through the eyes of a loved one. This differentiated approach is designed to underline the power of sound in a visceral way that will inspire people to think deeper about hearing loss and to seek effective treatment options for it, such as through cochlear implants.
The campaign will kick off with three family stories through video in October. Over the next few months, Advanced Bionics will share and promote the stories about seven different individuals with their loved ones, spanning the range of different hearing experiences, including patient demographics, onset and type of hearing loss, as well as technology used.
“As a medical technology company, our day-to-day work is often focused on products and features. But more fundamentally, what drive and inspire all of us at Advanced Bionics are the people who use our cochlear implants, and the transformational difference our products can make in their lives,” said Victoria Carr-Brendel, PhD, president of Advanced Bionics. “‘The MOMENT’ campaign is our homage to these people and their families. Their stories, told through every day, yet profound and extraordinary moments they shared together because of our cochlear implants, are the quintessential reflection of Advanced Bionics’ mission. But even more importantly, we hope that they inspire those with hearing loss to seek effective treatment for it so that they don’t miss any more connection moments with their loved ones.”
“All my life, I was always eager to share my hearing story with those around me. My wife Heather and I were excited to share our experiences dating and becoming parents to three amazing kids,” said David Cluff, who hears with Advanced Bionics cochlear implants and is featured in ‘The MOMENT’ campaign. “Our story is so much more than just ‘I can hear.’ It’s ‘I can hear my kids tell me “I love you!” to “I had a rough day.” Our hearing journey is not perfect, but it is a journey we love to share with everyone.”
To watch ‘The MOMENT’ hearing stories, please visit advancedbionics.com/themoment.
About Advanced Bionics
Advanced Bionics is a global leader in developing hearing solutions for individuals with severe-to-profound hearing loss who no longer benefit from hearing aids. Founded in 1993 and a subsidiary of the Sonova Group since 2009, AB develops cutting-edge cochlear implant technology that allows recipients to hear their best. AB joined Phonak as part of the Sonova Group of companies and began a collaboration unlike any other in the industry. Since then, the innovation leaders in cochlear implants and hearing aids have continuously combined technologies to deliver new, unequalled hearing solutions. With sales in more than 50 countries and a proven track record for developing high-performing, state-of-the-art products, AB’s talented worldwide group of technologists and professionals are driven to engage with patients and professionals, work with integrity, and stay firmly committed to the best possible performance.
Media Contact
Advanced Bionics LLC
Email: Media.Relations@advancedbionics.com
October 26, 2021
Sky CI Marvel is the world’s first dedicated sound processor for children
Valencia, CA, October 26, 2021 – Advanced Bionics, a global leader in cochlear implant technology, announced today that it has been recognized with a Hearing Technology Innovator Award for its SKY CI™ M sound processor by Hearing Health & Technology Matters for its technological innovation and achievement in the hearing industry.
“We’re honored to be recognized with this industry award. Advanced Bionics’ SKY CI M is a cochlear implant industry first which acknowledges that children are not small adults. Children's listening needs, wearing requirements and daily listening situations are different from those of adults,” said Victoria E. Carr-Brendel, Ph.D., GVP, Sonova Group and President of Advanced Bionics.
Sky CI Marvel is the world’s first dedicated sound processor for children that combines proven AB sound processing with the established Marvel platform from Phonak, a global leader in pediatric hearing care. AutoSense Sky OS™ 3.0 operating system is a machine-learning algorithm uniquely designed for a child’s typical listening situations, automatically providing excellent sound quality and performance wherever the child goes.
Offering a wide variety of wearing options, child-preferred colors, and waterproof accessories, Sky CI Marvel offers flexibility for a growing child’s adventures, whether at the pool or in school.
Its integrated Roger™ technology help kids hear their teachers and conversation partners in classrooms, cafeterias, and auditoriums directly in their ears, bypassing noise in the environment. Plus, direct smartphone connectivity via Bluetooth® and the intuitive AB Remote app help kids stay connected with the world around them throughout their day.
“Hearing technologies being developed by companies like Advanced Bionics are helping set the standard for innovation in the industry,” said Kevin Liebe, Hearing Health & Technology Matters President and CEO.
About Advanced Bionics
Advanced Bionics is a global leader in developing hearing solutions for individuals with severe and profound hearing loss who no longer benefit from hearing aids. Founded in 1993 and a subsidiary of the Sonova Group since 2009, AB develops cutting-edge cochlear implant technology that allows recipients to hear their best. AB joined Phonak as part of the Sonova Group of companies and began a collaboration unlike any other in the industry. Since then, the innovation leaders in cochlear implants and hearing aids have continuously combined technologies to deliver new, unequalled hearing solutions.
With sales in more than 50 countries and a proven track record for developing high-performing, state-of-the-art products, AB’s talented worldwide group of technologists and professionals are driven to engage with patients and professionals, work with integrity, and stay firmly committed to the best possible performance.
About the Hearing Technology Innovator Awards
The Hearing Technology Innovator Awards™ is an annual international awards program whereby Hearing Health & Technology Matters recognizes and celebrates innovation within the hearing industry. Learn more at https://hearinghealthmatters.org/hearing-technology-innovator-awards.
The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Sonova AG is under license.
Media Contact
Advanced Bionics LLC
Leigh Fazzina
Phone: 610.316.4126
Email: katherineleigh.fazzina.external@sonova.com
Advanced Bionics is a global leader providing solutions for severe-to-profound hearing loss. For 30 years, AB has removed limitations for those otherwise isolated from the world of sound. Always focused on bringing meaningful change through innovative technology, AB has set the standard for performance, lifestyle, and access to sound in the field of cochlear implantation. Having implanted over 100,000 ears in over 130 countries and established a track record for developing high-performing, state-of-the-art products, our team of talented scientists, engineers, audiologists and other professionals are driven to succeed, work with integrity, and stay firmly committed to quality.
At AB, success begins with a passion for hearing restoration, and is driven by our global workforce of over a thousand employees. AB is proud to be the only U.S.- based manufacturer of cochlear implants, and equally proud to be a part of the larger Sonova organization. Besides AB, Sonova’s other core brands include Phonak, Unitron, AudioNova, Sennheiser (under license) as well as recognized regional brands. The Group’s globally diversified sales and distribution channels serve an ever-growing consumer base in more than 100 countries.
An Innovation Leader
Hearing loss affects millions around the world. Advanced Bionics sees a world in which there is a solution for every type and degree of hearing loss. This is why the Advanced Bionics integrated approach is pushing the boundaries of what’s possible as no other audiology company can.
AB is proud to be the industry leader in developing reliable, high quality, and sophisticated hearing solutions which open up the world of sound for our wearers around the world. Studies have consistently demonstrated the advantages of AB technology in areas such as speech understanding, voice discrimination, and melody recognition and enjoyment.
The world’s first CI sound processor designed with children in mind. Sky CI M gives your child a powerful hearing experience, the flexibility for a growing child’s adventures, and the ultimate ease of use for staying connected with their world around them.
AB’s most advanced sound processor for adults based on the celebrated Marvel hearing aid technology from Phonak, offering direct connectivity to virtually any Bluetooth*-enabled device.
The first-of-its-kind HiRes™ Ultra 3D Cochlear Implant’s innovative multi-magnet assembly provides alignment to a 3D MRI field, allowing adult and pediatric users to safely undergo high-resolution imaging, such as 3.0 Tesla MRIs, without any preparation, surgery or head bandaging.
* Bluetooth® is a registered trademark owned by the Bluetooth SIG, Inc.
...I really like the spirit of tech innovation that Advanced Bionics has had.
“I think Advanced Bionics takes the tradition of being in Silicon Valley and it imbues the spirit of the tech industry to continually push products forward. And I've seen that over my years as an implant recipient from way back in 1999 until today. And way back in the day, it was just to be able to hear words or sentences a little bit better. And now we talk about music. We talk about hearing preservation and doing things that we couldn't ever achieve before. So I really like the spirit of tech innovation that Advanced Bionics has had.”
— Chad Ruffin, ENT surgeon and AB CI recipient
Firszt JB, Koch DB, Downing M, Litvak L. (2007) Current steering creates additional pitch percepts in adult cochlear implant recipients. Otology and Neurotology, 28(5):629-636.
Koch DB, Osberger MJ, Segel P, Kessler DK. (2004). HiResolution and conventional sound processing in the HiResolution Bionic Ear: using appropriate outcome measures to assess speech-recognition ability. Audiology and Neurotology, 9:214-223.
Spahr A, Dorman MF, Loiselle LH. 2007. Performance of Patients Using Different Cochlear Implant Systems: Effects of Input Dynamic Range. Ear and Hearing. 28:260-275.
Advanced Bionics. (2012). ClearVoice Clinical Results. White paper.
Zeitler D, et al. (2008). Speech Perception Benefits of Sequential Bilateral Cochlear Implantation in Children and Adults: A Retrospective Analysis. Otology & Neurotology, 29(3): 314-325.
Schramm D, Pickard E, Beauregard Y, Moran L. (2010). Evaluation of the ClearVoice Strategy in Children using HiResolution Fidelity 120 Sound Processing. Poster Presentation at the 11th International Conference on Cochlear Implants and Other Implantable Auditory Technologies, Stockholm, SE. June 30-July 3.
Mathias, N. & Arnold, L. "Preliminary Results of the ClearVoice Evaluation in Adults," Advanced Bionics Europe, 2010.
Wolfe, J. et al. "Evaluation of Speech Recognition of Cochlear Implant Recipients Using Adaptive, Digital Remote Microphone Technology and a Speech Enhancement Sound Processing Algorithm." Journal of the American Academy of Audiology 2015 May; 26(5): 502-8. doi: 10.3766/jaaa.14099.
Alexandre GAULT(1), Drs Hans Mülder(2), Pr Paul J. GOVAERTS(3). (1) : Advanced Bionics AG – Switzerland ; (2) Phonak Communication AG – Switzerland ; (3) The Eargroup - Belgium. Dynamic FM and ClearVoice™ – Improving Speech discrimination - Technical and clinical verifications.
Data on file: D000033020
AB – A Sonova Brand
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